It used to be that only e-commerce websites were concerned about security. Not anymore. Now there is a push—especially from Google—for everyone to get SSL certificates.
No More Excuses
- “It’s too expensive.”
The cost of an SSL has come down in the last few years. We’ve been installing certificates in under 4 hours for most websites. - “It will slow down the browsing experience for users.”
Due to recent improvements, speed is no longer an issue. This is good news for web publishers who care about security.
Security for Everyone
All companies should install SSL certificates on their websites. Here’s why:
- Improves Google search engine ranking
Google now considers security a factor in your search engine ranking. If you rank the same as other websites, then security level is going to be the deciding factor. - Let’s people know your website is secure
Here’s how they can tell:- HTTP becomes HTTPS
- Green padlock icon indicates secure connection between the browser and host website
- Shows that you care about your users
If prospective or current clients visit your website, they’ll see that you want to protect them and have their best interests in mind. - Demonstrates you have a modern approach to technology
Eventually, adding security to websites will be the new default. By adding security to your website now, you’ll stay up-to-date on technology developments.
We’re Your Help Center
How do you know which level of security to choose? Which SSL certificate is best for your website and situation? If the world of encryption and website security seems complicated and confusing, we’re here to advise. Contact us, and we’ll take care of the technical installation process for you. Then you—and your website—can rest secure.